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Exploring the Album That Propelled Alabama Shakes to Fame

  • Writer: Capital City Tickets
    Capital City Tickets
  • May 2
  • 3 min read

Alabama Shakes, a rock band from Alabama, burst onto the music scene in the early 2010s with their soulful sound and powerful performances. Their mix of Southern rock, blues, and soul struck a chord with listeners, establishing them as a standout act in modern music. But which album truly launched them into fame? This post takes a closer look at "Sound & Color," the album that transformed Alabama Shakes from a regional band into a global sensation. Propelled Alabama Shakes to Fame!


The Origins of Alabama Shakes


Formed in Athens, Alabama, in 2009, Alabama Shakes includes Brittany Howard, Zac Cockrell, Heath Fogg, and Steve Johnson. Their journey started with the release of their debut EP, "Alabama Shakes," which gained attention for its raw, authentic sound and Howard's remarkable vocal delivery. The EP's success paved the way for their first full-length album, "Boys & Girls," released in 2012. This album included hits like "I Ain't the Same" and "Hold On," reaching No. 3 on the Billboard charts and selling over 200,000 copies in the United States.



High angle view of an Alabama Shakes concert audience enjoying live music
An audience immersed in the soul of an Alabama Shakes live performance.

The success of "Boys & Girls" marked the beginning of their rise, but it was "Sound & Color" that catapulted them into the limelight.


The Rise of "Sound & Color"


Released on April 21, 2015, "Sound & Color" quickly became a significant milestone in the band’s career. The album represents a major leap in their sound, moving beyond traditional rock and incorporating a variety of musical styles. With influences from psychedelic rock, funk, and R&B, the band maintained their Southern rock roots while embracing new concepts.



The lead single, "Hold On," was a defining track that resonated with listeners. Its uplifting message and catchy melody made it a radio favorite, contributing to sales of over 112,000 copies in its first week alone. The song reached No. 1 on the Billboard Adult Alternative Songs chart, establishing Alabama Shakes as a household name.


Critical Reception and Awards


"Sound & Color" received outstanding reviews from music critics, earning an impressive score of 85% on Metacritic. Critics praised the album for its ambitious production and Brittany Howard’s powerful vocal range. For example, Rolling Stone highlighted the way the band pushed beyond their previous sounds, noting that "Sound & Color" captures the essence of emotional depth infused with musical exploration.



The album bagged several prestigious awards, including the Grammy Award for Best Alternative Music Album in 2016. This not only confirmed Alabama Shakes' place in the music industry but also showcased the album’s far-reaching impact.


The Impact of "Sound & Color"


The success of "Sound & Color" introduced Alabama Shakes to a wider audience, significantly increasing their profile in the music world. Their performance at the 2016 Grammy Awards was a turning point, showcasing their vibrant energy and diverse sounds to millions of viewers.


More than just an album, "Sound & Color" served as a cultural moment that highlighted the richness of American music. With a tracklist that appealed to a variety of audiences, including "Gimme All Your Love" and "Future People," the album crossed genre boundaries, blending modern rock with traditional influences.



Close-up view of the album cover of "Sound & Color" by Alabama Shakes
The album cover of 'Sound & Color', showcasing its vibrant and artistic design.

The Band’s Evolution After "Sound & Color"


After the success of "Sound & Color," Alabama Shakes continued to grow as artists. Their sophomore efforts allowed them to explore even more artistic directions. In September 2020, they released "Sound & Color Sessions," featuring unreleased tracks and demo versions.


While the band took a break from the spotlight, the influence of "Sound & Color" remained strong. Their creative choices reflected the album's profound impact on their musical direction, which continues to grow alongside their loyal fanbase.


A Lasting Legacy - Propelled Alabama Shakes to Fame


In summary, "Sound & Color" is the album that truly propelled Alabama Shakes to stardom. Its unique sound and critical acclaim marked a significant transformation for the band. The album not only showcased Brittany Howard's incredible talent but also redefined the boundaries of contemporary rock music.



As Alabama Shakes continue to evolve, they remind us of music's ability to connect, inspire, and transform. Fans eagerly anticipate their future projects, knowing that the band has a rich legacy of creativity and passion to draw from. Whether you are a long-time fan or just discovering their music, "Sound & Color" remains a pivotal chapter in the story of Alabama Shakes and a testament to their artistic journey.

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